Winterland

Pakistan’s 1st ever enthralling Indoor Ice Park
takes the spotlight
With relentless determination, we introduced Winterland as an extraordinary entertainment brand. Through innovative campaigns, we generated anticipation, ignited curiosity, and ensured an exceptional launch. Join us on a journey into a realm of enchantment that will leave you spellbound.

Lahore

Karachi

Objective

To successfully introduce Winterland as a groundbreaking indoor ice park in Lahore, creating buzz and attracting a wide range of audience segments.

Challenge

Create immense anticipation and curiosity among the residents of Lahore and establish Winterland as the go-to hotspot in the city

#Lahoremeinbaraf

The word spread like wild fire through micro-influencers and trending Twitter hashtags. The city was hooked.

Objective

Our mind boggling billboards swept Lahore off its feet, leaving jaws hanging and minds buzzing with curiosity. Despite attempts by others to ride the hype, our agency’s expertise steered the narrative back to Winterland, ensuring it remained the center of attention.

Reveal

Unveiled Winterland through captivating stories, adding to the excitement.

Objective

We launched Winterland with a bang, creating an unforgettable experience that had everyone talking.

Unexpected attendees

The hype was real .Famous faces crashed the party, no invite needed. They couldn’t resist the Winterland vibes!

Campaign Performance

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first month sales

Campaign Performance

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Impressions
Winterland’s launch not only met but exceeded expectations, capturing the attention and interest of a vast audience in both Karachi and Lahore